Shea Coburn
Positions
Alumni, Executive Masters of Business Administration
Haskayne School of Business
Contact information
Background
Credentials
Certified Negotiator, Justice Institute of British Columbia,
Digital Marketing Analytics Certificate, Massachusetts Institute of Technology,
Educational Background
Bachelor of Arts Communication, University of Calgary,
Masters Business Administration, University of Calgary,
Biography
Marketing | Innovation | Engagement | Community
Shea self-describes as gregarious, driven, and dedicated, always seeking to create impact through the work with which she is involved.
Shea believes in the potential of Calgary to become the "next big thing," and strives to be a contributing part of building our new economy. She has worked in a broad spectrum of fields, from technology to entrepreneurship support, healthcare to education. She believes in the strength of interdisciplinary collaboration; combining diverse perspectives to produce the most well-rounded solutions.
Shea is well-versed in marketing and advertising strategy, communications and public relations management, M&A, and stakeholder and community engagement. She thrives in an innovative, fast-paced environment, providing leadership and guidance to diverse teams across a spectrum of organizations.
Notable Highlights:
¤ Communication and marketing strategy development B2C and B2B.
¤ Partnership and engagement strategy; community building
¤ Strategic assessment during acquisition and mergers
¤ Change management and people integration; mediation and negotiation
¤ Ad campaign management, both digital and physical
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