Dr. Rong Zhao
Positions
Associate Professor
Haskayne School of Business, Accounting [ACCT]
Editorial Board Member
Contemporary Accounting Research
Contact information
Phone number
Office: +1 (403) 220-2568
For media enquiries, contact
Janice Hillmer
Senior Communications Strategist
Email: janice.hillmer@ucalgary.ca
Preferred method of communication
Background
Educational Background
PhD Accounting (minor: Finance), University of Iowa,
M.S. Accounting, University of Texas at Dallas,
B.S. Accounting, Peking University,
Biography
Rong Zhao is an Associate Professor of Accounting at Haskayne School of Business.
Her research has been published in leading academic journals and top practitioner outlets, including The Accounting Review, Management Science, Contemporary Accounting Research, Harvard Business Review, and California Management Review. She won the prestigious Deloitte Foundation Dissertation Fellowship for her PhD thesis and is a recipient of SSHRC Insight Grant and several CPA Alberta research grants. She is currently a member of the editorial board at Contemporary Accounting Research and at Accounting Horizons.
She teaches financial accounting both at the undergraduate and graduate levels. Since joining Haskayne, she has been nominated several times by students for teaching awards and received the MBA Society Outstanding Teaching and Learning Award in 2019. Prior to her academic career, she was a CPA licensed in Texas and worked as a tax accountant and business systems analyst at the RIA division of Thomson Reuters.
Research
Areas of Research
Courses
| Course number | Course title | Semester |
|---|---|---|
| ACCT 341 LEC 01 01 | Intermediate Financial Acct I | 2020 |
| ACCT 341 LEC 02 02 | Intermediate Financial Acct I | 2020 |
| ACCT 341 LEC 03 03 | Intermediate Financial Acct I | 2021 |
| ACCT 641 LEC 01 01 | Intermediate Fnce ACCT I | 2021 |
| ACCT 641 LEC 02 02 | Intermediate Fnce ACCT I | 2020 |
| ACCT 641 LEC 03 03 | Intermediate Fnce ACCT I | 2021 |
Projects
- Internal Rate of Return (IRR): Description and Download Link
- Estimated Value of Internally Generated Intangibles: Description and Download Link
Awards
- SSHRC Insight Grant "Investigating Economic Substance Behind Environmental, Social and Governance (ESG) Assertions", Social Sciences and Humanities Research Council. 2024
- Dean's Innovative Research , Haskayne School of Business. 2024
- Dean's Research Scholar , Haskayne School of Business. 2023
- SSHRC Insight Grants "Do Digital Technology Firms Generate Excess Profits?", Social Sciences and Humanities Research Council. 2022
- MBA Society Outstanding Teaching and Learning Award, Haskayne School of Business. 2019
Publications
- A Better Estimate of Internally Generated Intangible Capital. Igbal, A., S. Rajgopal, A. Srivastava, and R. Zhao. Management Science . (2024)
- Cost Uniqueness and Information Uncertainty. Anderson, M., R. Mashruwala, Y. Wang, and R. Zhao. Contemporary Accounting Research. (2023)
- Do Digital Technology Firms Earn Excess Profits? Alternative Perspectives. Rajgopal, S., A. Srivastava, and R. Zhao. The Accounting Review. (2023)
- Profitability and Risk-return Comparison across Health Care Industries, Evidence from Publicly Traded Companies 2010–2019. G. Bai, S. Rajgopal, A. Srivastava, and R. Zhao. PLOS ONE. (2022)
- Selective Disclosure and the Role of Form 8-K in the Post-Reg FD Era.. Gleason, C., Z. Ling, and R. Zhao. Journal of Business Finance and Accounting. (2020)
- Management Sales Forecasts and Firm Market Power. Acito, A., D. Folsom, and R. Zhao. Journal of Accounting, Auditing and Finance. (2021)
- Supply Chain Relational Capital and the Bullwhip Effect: An Empirical Analysis Using Financial Disclosures. Zhao, R., R. Mashruwala, S. Pandit, and J. Balakrishnan. International Journal of Operations & Production Management. (2019)
- Are Corporate Risk-Taking Practices Indicative of Aggressive Reporting Practices?. Frank, M. M, L. Lynch, S. Rego, and R. Zhao. Journal of the American Taxation Association. (2018)
- Director Tenure and Corporate Social Responsibility: The Tradeoff between Experience and Independence. Patro, S., L. Zhang, and R. Zhao. Journal of Business Research. (2018)
- Revenue Benchmark Beating and the Sector-Level Investor Pricing of Revenue and Earnings. R. Zhao. Accounting Horizons. (2017)
- Contrarian Share Price Reactions to Earnings Surprises. Johnson, B.J., and R. Zhao. Journal of Accounting, Auditing and Finance. (2012)
- Mind the GAAP? . Govindarajan V., A. Srivastava, and R. Zhao. Harvard Business Review. (2021)
- Do Digital Technology Firms Earn Excess Profits?. Rajgopal, S., A. Srivastava, and R. Zhao. California Management Review. (2020)
- Do Red and Blue States Walk Their Politicians’ ESG Talk?. Rajgopal, S., A. Srivastava, and R. Zhao. California Management Review . (2024)
- Do Political Anti-ESG Sanctions Have Any Economic Substance?. Rajgopal, S., A. Srivastava, and R. Zhao. Columbia Law School Blue Sky Blog. (2023)
- The conundrum of biopharma investing: low rewards and high risks — but a big social benefit. Bai, G., A. Srivastava, and R. Zhao. Stat (health-oriented news website). (2022)
In the News
- IASB Staff Paper on Intangible Assets. International Accounting Standards Board (IASB). (2024)
- Counterpoint Global Insights: Return on Invested Capital. Morgan Stanley. (2022)
- Counterpoint Global Insights: Intangibles and Earnings. Morgan Stanley. (2022)
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