Duy Dao
Positions
Associate Professor
Haskayne School of Business, Business Technology Management [BTM]
Area Chair
Haskayne School of Business, Business Technology Management [BTM]
Contact information
Background
Educational Background
B.S. , Univ of California, San Diego, 2011
Doctor of Philosophy , Univ of California, San Diego, 2017
Biography
Duy Dao is an associate professor of Business Technology Management at the Haskayne School of Business. His research broadly spans the economics of software and digital goods, with interests in the economics of cybersecurity and the motion picture industry.
He has published in the journals Marketing Science and Management Science. His work was nominated for Best Student Paper at the Conference on Information Systems and Technology (2016) for the paper "Market Segmentation and Software Security: Pricing Patching Rights," with co-authors Terrence August and Kihoon Kim. He is a recipient of a 2019 Haskayne School of Business Dean's Research Scholar Award.
Duy received his Ph.D. in the field of innovation, technology, and operations from the Rady School of Management at the University of California, San Diego in 2017.
Courses
| Course number | Course title | Semester |
|---|---|---|
| BTMA 431 | Gathering, Wrangling, and Analyzing Data with R | |
| BTMA 636 | Data Analytics I | |
| DATA 613 | Introductory Data Analytics | Winter 2026 |
| BTMA 317 | Business Technology Management | Winter 2026 |
Publications
- The Impact of Cryptocurrency on Cybersecurity. With Terrence August, Kihoon Kim, and Marius Florin Niculescu. Management Science. (2025)
- Economics of Ransomware: Risk Interdependence and Large-Scale Attacks. With Terrence August and Marius Florin Niculescu. Management Science, 68(12). 8979-9002. (2022)
- Market Segmentation and Software Security: Pricing Patching Rights. With Terrence August and Kihoon Kim. Management Science 65(10). 4575-4597. (2019)
- Optimal Timing of Sequential Distribution: The Impact of Congestion Externalities and Day-and-Date Strategies. With Terrence August and Hyoduk Shin. Marketing Science 34(5). 755-774. (2015)
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